Having spent decades working in the charitable sector across Canada, specifically dedicating my efforts to providing opportunities for the growth and development of children and youth, I remain dismayed that many young people cannot access education and health programs and services. These young people are left behind, not by their choice, but by circumstance.
Millions of children and youth are raised in poverty and struggle living in poor communities and attending under-resourced schools. So, I’ve asked myself what more can I do?
The answer to this personal question has brought me to creating an enterprise that will promote positive personal power while generating the financial resources to support the positive development of today’s and future generations of youth.
The Resolute Clothing Company intends to do just that.
There are times in our lives when we must rise to be the better version of ourselves. Tested in the face of adversity, navigating the ups and downs of life; this is when we demonstrate our determination of character and action. This is my belief woven into the Resolute Clothing Co.⠀⠀⠀⠀⠀⠀
Resolute Clothing Co. was created for customers to project their personal power, express how they truly feel and promote one’s character and action. Expressing yourself is the foundation of the Resolute Clothing Co. brand. It’s your Roar!, your mantra and testimony to the world that YOU ARE RESOLUTE.⠀⠀⠀⠀⠀⠀⠀⠀⠀
Our intention is to help youth from low-income families overcome circumstances and create successful futures. When our customers purchases our products they are in part helping deserving youth gain greater access to health and education programs and services.
It is my hope the brand message and goal of Resolute Clothing Co will resonate with you and together we will make a transformational difference in the lives of children and youth in Canada and around the world.
Buy Good. Do Good. Feel Good.
Author, Keith D Publicover is a Toronto based Charity Impact and NonProfit Management Consultant with more than 30 years in the Sector. He owns/operates the social enterprise – Resolute Clothing Co which raises financial resources from products sold to support vulnerable youth.